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About Subaru

New Study Recognizes Subaru EyeSight for Reducing Pedestrian-Involved Collisions
8 June, 2018

  • EyeSight driver-assist system credited with reducing rate of probable pedestrian-related insurance claims by 35 per cent.

  • System provides a number of safety-related functions, including adaptive cruise control, lane departure warning, lane-keep assist and forward collision warning.

(MISSISSAUGA, ONT.)—Subaru’s EyeSight driver-assist system has been credited by the Institute for Highway Safety (IIHS) and the Highway Loss Data Institute (HLDI) for reducing collisions involving pedestrians.

A new study from the HLDI, an associate organization of the IIHS, found that Subaru’s patented safety system reduced the rate of probable pedestrian-related insurance claims by 35 per cent, with the report singling out EyeSight for its ability to detect pedestrians in addition to other vehicles on the road.

“The data clearly show that EyeSight is eliminating many crashes, including pedestrian crashes,” HLDI senior vice-president Matt Moore said in a recent Status Report jointly published by both institutes.

Exclusive to Subaru vehicles and available on most models, including Impreza, Legacy, Crosstrek, Forester, Outback and WRX, and standard on the all-new 2019 Ascent, the EyeSight advanced driver-assist system provides a number of safety-related functions. These include adaptive cruise control, lane departure warning, lane-keep assist, lead vehicle start assist and forward collision warning.

The system also includes pedestrian detection, allowing the system to apply the vehicle’s brakes automatically should it sense a collision with a pedestrian is imminent.

The study commended the location of the two stereoscopic cameras utilized by the EyeSight system, which are mounted high behind the windshield, for lowering repair costs compared to other front crash prevention systems, which often rely on equipment embedded in the exterior of the vehicle.

The HLDI study also commended the many improvements made to EyeSight since its introduction approximately five years ago, including the switch from black-and-white to full-colour cameras and longer and wider detection ranges.

“Subaru has taken a good system and made it even better,” said Moore. “It’s great to see the company moving quickly to deploy the technology through its fleet.”

“Our continued success and IIHS awards demonstrate our commitment to safety,” said Yasushi Enami, chairman, president and CEO of Subaru Canada, Inc. “As one of Subaru’s core values, safety continues to be Subaru’s top priority from vehicle design through production.”

The brand’s commitment to safety is recognized in many ways. One such way is through the IIHS Top Safety Pick (TSP) and Top Safety Pick+ (TSP+) awards. For 2018, the Impreza, Legacy, Outback and WRX models each earned the TSP+ award from the IIHS when equipped with EyeSight and LED steering-responsive headlights. Additionally, 2018 Crosstrek and Forester received the TSP award when equipped with EyeSight and LED steering-responsive headlights.

About Subaru Canada, Inc. Subaru Canada, Inc. is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of 93 authorized dealers across Canada. For more information, please visit or or follow @SubaruCanada on Twitter.

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