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Subaru Sedans

2024 Subaru Impreza

Announcing the All-New 2024 Subaru Impreza

Completely reengineered and redesigned from the ground up, the all-new 2024 Subaru Impreza features a more stylish silhouette, more advanced technology and more power from the legendary SUBARU BOXER® engine. This road trip-worthy 5-door hatchback also features standard Subaru Symmetrical Full-Time AWD, plenty of interior space and roof crossbar mounting points for extra versatility. Inside the redesigned cabin, there’s a new optional 11.6-inch touchscreen, wireless charging pad, and wireless Apple CarPlay® and Android Auto™ integration. For a whole new level of driving fun and eye-catching design, check out the all-new Impreza RS. With a 182-horsepower SUBARU BOXER® engine, sport-tuned suspension, more powerful brakes, and unique styling elements, the RS is the go-to choice for those who like their driving enjoyment with an extra boost.

Announcing the return of the Impreza RS

For the first time since 2005, the Impreza RS is back—and it’s more exciting than ever. Featuring a more potent 2.5-litre SUBARU BOXER®, the RS develops 182 horsepower and 178 lb-ft of torque, enough to make the drives more engaging and the smiles way wider. This model also comes equipped with sport-tuned suspension, an upgraded braking system and exclusive 18-inch alloy wheels with a layered spoke design. Inside the cabin, you’ll find aluminum-alloy pedal covers and premium sport cloth interior with red accents and contrast stitching.

Standard Subaru Symmetrical Full-Time AWD

Fine-tuned in motorsport competition over decades, the Subaru Symmetrical Full-Time AWD system is standard equipment on the all-new 2024 Subaru Impreza. The supremely balanced design of this epic system creates uniform stability and optimal distribution of power for maximum traction in virtually all road and weather conditions. Driving the new Impreza, you can expect superior handling, improved efficiency, and quicker response to road conditions than any compact hatchback on the market, including those equipped with their own AWD systems.

Sporty, practical and versatile hatchback

Parked right at the intersection of style and substance, the 2024 Subaru Impreza elevates the classic hatchback form with a truly modern interpretation. From the striking front grille to the sculpted contours of the rear hatch, this is a 5-door with athletic good looks and serious stance. Inside the redesigned interior, there’s premium materials throughout, durable and attractive upholstery, and up to 3424 litres of space—more than the compact hatchbacks from the mainstream competitors 1.

Based on competitor information from manufacturer websites as of October 2022.

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Standard crossbar mounting points for racks

Sometimes, adventures demand more equipment and more preparation. That’s why the 2024 Subaru Impreza features standard crossbar mounting points to facilitate optional roof racks, cargo carriers, bike racks, kayak carriers and more. With the added flexibility of this cargo carrying system, there’s room for the whole crew and all their gear.

Stacked with cutting-edge technology

The all-new 2024 Subaru Impreza ramps up the technology to bold new levels. The highlight feature is the optional 11.6-inch high-resolution touchscreen that provides quick, intuitive control of the Subaru STARLINK® Multimedia system. Other available features include a wireless charging pad for compatible smartphones, and wireless Apple CarPlay® and Android Auto integration2 to access your navigation and entertainment apps without needing to plug in. The available 10-speaker, 432-watt-equivalent Harman Kardon® premium audio system will fulfill all your musical requests. Lastly, the optional keyless access with push-button start offers the kind of convenience you need when you’re eager to get behind the wheel and go.

Compatible smartphone and application required. For applications to operate, latest version of each application required. Data provided by smartphone is displayed on head unit screen. Some state laws prohibit the operation of handheld electronic devices while operating a vehicle. Smartphone apps should only be launched when vehicle is safely parked. Your wireless carrier’s rates may apply.

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Next-generation EyeSight® Driver Assist Technology

The all-new, redesigned 2024 Subaru Impreza hits the road with the next-generation version of award-winning EyeSight® Driver Assist Technology3. This advanced system utilizes cameras aimed ahead to monitor traffic movement, optimize the adaptive cruise control system, and warn you when you’re veering outside your lane4. The automatic Pre-Collision Braking feature can apply full braking force and bring you to a complete stop in emergency situations5. Automatic Emergency Steering, an all-new feature on this version of EyeSight, provides automatic steering and pre-collision braking support to help you avoid a collision6. Lastly, the Advanced Adaptive Cruise Control with Lane Centring4 can take some of the stress out of driving by assisting with steering, braking and throttle control, both in stop-and-go traffic and on long road trips across open highways.

EyeSight Disclaimer Brief

EyeSight® is a driver assist system, which may not operate optimally under all driving conditions. The driver is always responsible for safe and attentive driving. System effectiveness depends on many factors such as vehicle maintenance, and weather and road conditions. See Owner's Manual for complete details on system operation and limitations. Please remember to turn off EyeSight® when going through a car wash.

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EyeSight® is a driver assist system, which may not operate optimally under all driving conditions. The driver is always responsible for safe and attentive driving. System effectiveness depends on many factors such as vehicle maintenance, weather and road conditions. See Owner's Manual for complete details on system operation and limitations. Please remember to turn off EyeSight when going through a car wash.

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EyeSight® is a driver assist system which may not operate optimally under all driving conditions. Advanced Adaptive Cruise Control and Brake Light Recognition are designed to assist the driver and are not substitutes for safe and attentive driving. Lane Keep Assist operates only when the lane markings are visible. The driver is always responsible for safe and attentive driving. System effectiveness depends on many factors, such as vehicle maintenance, weather, and road conditions. Lane centering function operates only when used in conjunction with Advanced Adaptive Cruise Control. See Owner’s Manual for complete details on system operations and limitations.

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EyeSight® is a driver-assist system which may not operate optimally under all driving conditions. The Pre-Collision Braking System is designed to provide automatic braking that either prevents a collision or reduces the severity of a frontal impact. The driver is always responsible for safe and attentive driving. System effectiveness depends on many factors, such as vehicle maintenance, weather, and road conditions. See Owner’s Manual for complete details on system operation and limitations.

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Automatic Emergency Steering is a system designed to assist the driver. It is not a substitute for safe and attentive driving. Automatic Emergency Steering works in conjunction with and after Pre-Collision Braking has been activated by providing steering support at speeds lower than 50 mph to try and help avoid a collision. See Owner’s Manual for complete details, including important system limitations. Availability varies by trim level.

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Steadfast durability, endless adventures

When your vehicles have a hard-earned reputation for reliability, you make sure to tell the story—then you back up the story with data. According to leading information services company IHS Markit®, fully 95% of Subaru Impreza vehicles sold in Canada over the last 10 years are still on the road today7. That’s the kind of reliability that will see you enjoying the all-new redesigned 2024 Subaru Impreza for years to come.

Data is based on IHS Markit Vehicles in Operation as of June 30, 2022, for Model Years 2013 to 2022 versus total new registrations of those vehicles.

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  • A couple getting into their 2024 Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • 2024 Subaru Impreza
  • A couple getting into their 2024 Impreza
  • A couple getting into their 2024 Impreza
  • A couple getting into their 2024 Impreza
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