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About Subaru

Adventure On Parks

Adventure On Parks
Subaru Canada is dedicated to protecting Canada’s natural resources, local and national environment, and the outdoor playground of national and provincial parks our Subaru owners want to play in and protect. Subaru Canada is proud to continue its partnership with provincial parks across Canada and promote national park expeditions with the Subaru Wilderness Parks Canada Discovery Pass program.
Parks Canada LTC Logo

Subaru Parks Pass Incentive Program

For the third consecutive year, Subaru Canada is providing Parks Canada Family/Group Discovery Passes with an eligible new vehicle purchase. New 2023 Forester Wilderness customers will receive Discovery Passes allowing them to explore more than 80 national parks, national historic sites, and national marine conservation areas for an entire year. The pass provides admission to amazing destinations and is a gateway to nature, history, and 450,000 km² of memories. With models providing car-like drivability and handling with a new level of ruggedness, Subaru Forester Wilderness customers can explore coast to coast with confidence and reliability.

Ontario Parks Logo
Parks Parks New Brunswick Logo

Parks Ambassador Program

Subaru Canada is continuing its partnerships with the British Columbia Parks Foundation, Ontario Parks, and Parks New Brunswick through the support of their Ambassador Programs. Park Ambassador Programs aim to connect visitors with nature through education, activities, and providing guidance and support to first-time campers who are eager to learn how to camp. Subaru Canada will also provide digital media support to encourage the discovery and protection of Canada’s wilderness.