True
False
True
Set as my preferred options.
Définir comme options de préférence.
Subaru uses cookies and similar technologies to understand how users interact with our websites in order to personalize and improve your browsing experience and to provide you with tailored advertisements. Some of these technologies may be set by Subaru or our partners. These are industry-standard technologies used by most major commercial websites. To learn more about these technologies, including how to disable them when possible, consult our General Privacy Policy.
English

About Subaru

Subaru Canada Announces New Chairman, President and CEO
26 June, 2026


(MISSISSAUGA, ONT.) — Subaru Canada Inc. (SCI) would like to introduce the newly appointed Chairman, President and CEO, Yoichi Hori. Hori-san replaces the previous Chairman, President and CEO, Tomohiro Kubota, after his three-year and four-month term. SCI wishes to thank Kubota-san for his dedication and transformative leadership throughout his tenure.


Yoichi Hori continues to serve as Managing Executive Officer of Subaru Corporation and Chairman and CEO of Subaru of America, Inc.



the newly appointed Chairman, President and CEO, Yoichi  Hori


“I would like to express my gratitude towards Tomohiro Kubota for exceptional leadership and dedication, making significant contributions to the growth and success of the Subaru business in Canada,” said Hori. “I’m excited to build on this strong foundation and lead Subaru Canada.”


SCI is excited to be under Hori’s leadership, benefitting from his depth of experience and multi-market positions.


About Subaru Canada, Inc.

Subaru Canada, Inc. is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ont., the company markets and distributes Subaru vehicles, parts and accessories through a network of 96 authorized dealers across Canada.

For more information, please visit www.subaru.ca or www.pr.subaru.ca, or follow @Subaru_Canada on X.





 
Return to news